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About Me

Passion and performance

A bit about me and what I do

I am a Digital Marketing Strategist with 12+ years experience in the industry with a range of certifications across the Google marketing product suite. I create integrated digital strategies across owned and paid digital channels including Paid & Organic Search, Social Media & Content Marketing, all guided by a Goal based performance strategy. While working at a number of Digital Agencies in South Africa, the UK and US, I have gained a diverse skill set that encompasses a wide range of industries and verticals to achieve performance goals and drive bottom-line growth for clients. My specialist area of focus is Organic SEO, including technical code level optimization, onsite content optimization, domain authority and visibility growth and Content strategy for Organic Search.

SEO Intern To Lead SEO

SEO Intern at ROI Media, Cape Town

2008 - 2010

Young & Ambitious

Created a two man SEO agency, Networth.co.za

2010 - 2014

Expand my Horizons and Skillset

Development Project Manager at Bluegrass Digital

2012

A new and Exciting Challenge within the UK market

Senior Digital Strategist at MediaVision Interactive

2012

Remote working opportunity, Yay!!

Digital Media Lead at The KPI Agency (US)

2017 - 2019

Back to the UK market

Senior SEO & Content Strategist at Pandable UK

2019 - 2020

Back to being the boss

SearchGenic.com launched!!

2020 and beyond...

Ready to Grow?